Nordstrom Inc. has appointed Jason Morris as chief technologies and information and facts officer, helpful May perhaps 1.
Morris has much more than 25 years of technologies expertise in the retail business and joins Nordstrom from Walmart, exactly where he most lately led international enterprise technologies as senior vice president of enterprise business enterprise solutions. At the Seattle-primarily based Nordstrom, Morris will oversee the company’s technologies functions, which includes engineering and information science and analytics.
Far more from WWD
1 massive tech project for Nordstrom is to roll out radio frequency identification corporate-wide this year, to far better track and replenish merchandise. Also, the corporation has been functioning to strengthen information technologies to deepen its understanding of shoppers and reflect that back in communications and solutions for shoppers. Other possibilities for Nordstrom involve piloting and possibly embracing much more virtual and augmented reality technologies, and offering wealthy content material on its web page and app.
“Jason has a wealth of expertise major significant, international teams to develop and implement finest-in-class retail technologies options,” Erik Nordstrom, chief executive officer of Nordstrom Inc., stated in a statement Friday. “He will play a important function as we continue to advance our ‘Closer to You’ market place tactic, and we appear forward to welcoming him to the group.”
The Closer to You tactic, unveiled in February 2021, is a multiprong plan calling out the Seattle-primarily based retailer’s greatest development possibilities: the Rack off-price tag chain, digital sales and the market place tactic, which entails leveraging the physical assets of Nordstrom’s complete-line division retailers, Rack and Nordstrom Neighborhood to improve solutions, conveniences and merchandise selections.
“I have lengthy admired Nordstrom as a retail leader in redefining the value of digital,” stated Morris in a statement. “I am excited to join this talented technologies group to continue enhancing Nordstrom’s digital capabilities and assistance the company’s ongoing concentrate on utilizing technologies to serve shoppers in new and far better methods.”
Story continues
Prior to his existing function at Walmart, Morris was vice president of buyer-facing technologies and led tactic, program improvement and implementation of hardware and application in much more than ten,000 Walmart places globally. Just before that, Morris was accountable for technologies improvement across quite a few elements of Walmart’s retail business enterprise, which includes merchandising, replenishment, supplier management, actual estate and international compliance.
Morris succeeds Edmond Mesrobian, who held the title of chief technology and information and facts officer. He left the corporation in October 2022 and was instrumental in advancing Nordstrom’s digital capabilities to additional buyer engagement and supporting all elements of technology across the corporation.
Greatest of WWD
Click right here to study the complete write-up.