Duchess of Sussex announces new lifestyle brand featuring a range of products from body lotion to gardening tools

Meghan Markle Launches New Lifestyle Brand, American Riviera Orchard, with Over Half a Million Followers on Instagram

Meghan, Duchess of Sussex recently unveiled her new lifestyle brand, American Riviera Orchard, by launching an Instagram page with the same name. While details about the brand are still scarce, the account features a grainy video of flowers, Meghan stirring a pot in a kitchen, and a woman in a black dress. The bio simply states “by Meghan, Duchess of Sussex. Founded in 2024.” In less than two weeks, the brand has already garnered over half a million followers.

According to reports, Meghan’s trademark application hints at plans to sell household goods like towels and carafes, as well as food products. There are also rumors that makeup, body lotions, shower gels, various soaps, bath salts, hand creams, fragrance oils, air fresheners, and non-medicated pet care products like shampoo and conditioner for pets may be added to the brand’s offerings. The scope of products is extensive and encompasses lamps, garden tools, birdhouses, yoga mats, jewelry, stationery, pillows, cutlery and more.

It remains unclear when the brand will officially launch and how it will operate. However, it is clear that Meghan’s new venture offers a wide range of lifestyle items to her audience. The breadth of products in this new brand expansion is impressive and caters to various needs and preferences.

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