Intesa Sanpaolo Leads the Way in Circular Economy with Personalized Advertising through Cookies

Intesa Sanpaolo is at the forefront of the Circular Economy movement, recognizing the importance of using resources efficiently and minimizing waste. The bank uses technical and profiling cookies to provide personalized advertising communication to users, while also allowing for the sending of “third party” cookies. These cookies typically last for a year, ensuring that users can browse the site efficiently while receiving relevant information.

However, users have the option to decline the use of profiling cookies by closing the banner with an [X] button. This means that their browsing experience will not be personalized, and products or services will not be offered based on their preferences and online behaviors. Nevertheless, users can still access the site and browse without profiling cookies.

For more information on cookies and how to customize your preferences, users can click on the link to read the full version of the Privacy-Cookie policy. This allows users to deny consent to cookies or adjust their settings at any time. To accept all cookies, simply click on the “Accept” button.

Overall, Intesa Sanpaolo’s support for circular economy principles through cookie usage and personalized advertising communication is crucial for sustainable development and resource management. Users have control over their browsing experience and preferences while still accessing relevant information on the site.